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Genie 360: A Smarter Ownership Experience for Workplatform Customers
June 10th, 2026
The introduction of Genie 360 represents a major step forward in how modern access equipment is supported, managed, and maintained. For customers of Workplatform Ltd—the UK’s authorised Genie dealer—this new digital ecosystem is another clear advantage of purchasing through a specialist supplier that delivers both industry-leading machines and comprehensive ongoing support.
Genie 360 is not a single product, but a fully integrated digital platform designed to enhance the entire lifecycle of machine ownership. From pre-delivery through to servicing, fleet management, and long-term support, it brings together a suite of tools that simplify operations, reduce downtime, and improve efficiency.
For Workplatform customers, this digital capability is delivered as part of a complete package—combining advanced equipment with expert guidance, responsive aftersales support, and a trusted UK-based point of contact throughout the life of the machine.
At the heart of Genie 360 is a focus on the end-to-end ownership experience. Every stage of the process has been designed to remove friction and make it easier to keep equipment working efficiently. Through Workplatform, customers benefit from these tools in a way that is fully supported, integrated, and aligned with their operational needs.
One of the most impactful features is the Serial Hub, a digital platform that provides instant access to machine-specific information. New machines supplied by Workplatform are equipped with QR code decals, positioned in accessible locations and on the serial plate. By scanning the code with a smartphone or tablet, operators and technicians can immediately access key information linked to that specific machine.
This includes manuals, maintenance requirements, safety information, and detailed configuration data—all available in seconds. The result is less time spent searching for documentation and more time focused on the job at hand.
Serial Hub also enables quick identification of parts, supporting faster ordering and reduced downtime. When combined with Workplatform’s dedicated parts and service support, this creates a seamless process—allowing customers to identify what they need and source it quickly through a trusted supplier.
Importantly, access to Serial Hub is included at no additional cost with new machines, and existing fleets can also be upgraded with QR code decals. This means Workplatform customers can bring both new and older equipment into a single, connected system, improving consistency across their fleet.
Because the platform is digital, it will continue to evolve. Planned updates such as walk-around videos, operator guidance, and training content will further enhance usability and help ensure machines are operated safely and efficiently.
Support has also been significantly enhanced. Integrated digital assistance tools provide fast access to technical information and troubleshooting guidance, helping operators resolve issues more quickly. For more complex requirements, Workplatform customers continue to benefit from direct access to experienced support teams who understand both the equipment and the demands of real-world applications.
Genie 360 has been introduced through a phased rollout, with new features continuing to be added. For Workplatform customers, this means ongoing improvements and access to the latest tools without the need for additional investment.
Ultimately, Genie 360 reflects a wider move towards connected, data-driven equipment ownership. However, the real value lies in how these capabilities are delivered and supported in practice.
By choosing Workplatform Ltd, customers gain more than just access to advanced equipment. They benefit from a complete ownership solution—where digital tools, technical expertise, and responsive support are brought together through a single, trusted supplier.
In an industry where uptime, efficiency, and reliability are critical, that combination makes a real difference. With Genie 360 integrated into every new machine and fully supported by Workplatform, customers can be confident they are investing in a smarter, more efficient, and better-supported future.
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