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Baker Plant Hire Invests in the Growth of Its Rental Fleet
November 4th, 2026
Workplatform Ltd, the UK’s authorised Genie dealer, has supplied Baker Plant Hire with a range of Genie access equipment as part of a significant investment in the continued growth of its rental fleet.
The latest investment includes a selection of Genie machines, spanning both boom lifts and scissor lifts, representing an important addition to Baker Plant Hire's equipment offering.
The deal was managed by Stuart from Workplatform, who worked closely with the Baker Plant Hire team to help coordinate the supply and ensure the latest investment met their requirements.
With a long-standing relationship spanning 16 years, Baker Plant Hire has continued to work with Workplatform and Genie, recognising the importance of dependable equipment and reliable support beyond the initial purchase.
For Baker Plant Hire, the decision to continue investing in Genie equipment through Workplatform was driven by more than the machines themselves. The strength of the relationship, availability of genuine replacement parts and responsive aftersales support all played an important role.
Paul Layton
, General Manager
Baker Plant Hire
For rental businesses, investing in new access equipment is a significant commitment. Machine reliability, availability of replacement parts and responsive technical support all contribute to keeping equipment working and rental fleets operating efficiently.
Workplatform understands that its role extends beyond supplying machinery. Through Genie equipment sales, genuine Genie OEM parts and specialist servicing and repairs, we work closely with customers to support their equipment throughout its working life.
We would like to thank Paul and the team at Baker Plant Hire for their continued confidence in Workplatform and Genie over the past 16 years.
We look forward to supporting the next stage of their growth and seeing their latest additions out working across the industry.
Genie has continued to establish itself as one of the most recognised and trusted names in the powered access industry. Renowned for its engineering, innovation and dependable performance, the brand remains a firm favourite among rental companies and equipment operators worldwide.
With a reputation built over decades, Genie continues to set industry standards through the development of high-quality access equipment designed to deliver reliability, productivity and long-term value.
For rental businesses such as Baker Plant Hire, however, choosing the right equipment involves looking beyond the initial purchase price. Long-term reliability, customer demand, maintenance requirements and, importantly, residual value all play a significant role in determining the overall return on investment.
Genie equipment is particularly well regarded for its ability to retain value over time, making it an attractive choice for businesses looking to protect their investment when it eventually comes to refreshing or upgrading their rental fleet. Strong brand recognition and continued demand for quality used Genie machinery can also make equipment easier to remarket when the time comes.
When combined with the support of an authorised Genie dealer, genuine OEM parts availability and specialist servicing, Genie offers rental businesses a compelling long-term investment.
Speak to Workplatform Ltd about the full Genie range, equipment availability, genuine OEM parts and nationwide servicing and repairs.
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